FBA Profit Calculator

Plug in your sale price, COGS, weight, and category — the FBA Profit Calculator returns your true profit per unit after Amazon's referral fee, FBA fulfillment fee, monthly storage, and your ad spend.

Free to use Private & secure No signup
Referral fee
FBA fee
Storage
Cost (COGS+ship)
Ad spend
Refund cost
Profit per unit
Margin: –
ROI

What is the FBA Profit Calculator?

An FBA profit calculator estimates your net profit per unit sold through Amazon's Fulfillment by Amazon program. It models every cost line — referral fee (usually 15%), FBA pick-pack fee (by size tier), monthly storage, ad spend, and your COGS — to show your true margin.

How to use the FBA Profit Calculator

  1. 1 Enter sale price, COGS, and inbound shipping per unit.
  2. 2 Pick your category referral % and FBA size tier.
  3. 3 Add your average monthly storage cost per unit.
  4. 4 Set your average ACoS and refund rate.
  5. 5 Read the Profit / Margin / ROI tiles — green is healthy, red is a money pit.

Benefits

  • Models Amazon's 2026 fee structure including size-tier banding
  • Includes PPC ACoS and refund rate in the margin math
  • Live ROI and margin % update as you tweak inputs
  • Free — no SKU upload, no account, no per-product limit

Common use cases

  • Validating a new product idea before sourcing
  • Setting the lowest acceptable Buy Box reprice floor
  • Quoting profit projections to a wholesale buyer
  • Comparing two SKUs to decide which to scale first
Frequently asked questions

FBA Profit Calculator — FAQ

Quick answers to the questions sellers ask most.

What fees does the FBA profit calculator include?

Referral fee (defaults to 15%, adjustable by category), FBA pick-pack fee by size tier, monthly storage cost, your COGS plus inbound shipping, plus your ad spend and refund rate.

Is this calculator accurate for 2026?

It uses Amazon's 2026 fee structure including the rebanded size tiers. For your exact SKU, cross-reference with Amazon's in-Seller-Central revenue calculator — but this gives you a fast directional answer.

What is a good FBA profit margin?

15%+ net margin is healthy for private label. 25%+ is great. Below 10% leaves no room for ad spend, returns, or fee increases.

What ACoS should I use?

For mature products, use your last 30-day account-average ACoS (usually 18–30%). For new launches, 40–60% is realistic during ranking pushes.

Does the calculator include long-term storage fees?

No — long-term storage is variable and SKU-specific. If you carry inventory more than 6 months, add roughly $0.50/unit/month for old-stock fees.

What's the difference between ROI and margin?

Margin = profit ÷ sale price (how much of each dollar you keep). ROI = profit ÷ landed cost (how much each invested dollar returns). ROI scales with low-cost products; margin scales with premium pricing.

More seller utilities

Related tools

Get more done with SnapFBA Pro

Bulk-process hundreds of files, unlock unlimited AI generations and access the SnapFBA API.

Try Pro free for 7 days →